Katarina Bojkić
Makeup Artist Visual Identity Design
Project Details
Client
Katarina Bojkić
Industry
Beauty & Cosmetics
Category
Visual Identity Design
Project Summary
Kaća is a makeup artist who is developing her brand. She needed a visual identity to show her style to her audience. Her main idea was to differentiate herself from other makeup artists who use excessive makeup and have a maximalist style.
The solution was to make a minimalist visual identity while signaling elegance and femininity. Also, we wanted to make it look luxurious since her sessions were in a higher price range.
The result is a visual identity that combines traditional and contemporary elegance while displaying simplicity, luxury, and attention to detail.